Our Work / SABAH
Handmade shoes, a headless storefront
A headless Shopify build for SABAH: a custom frontend on Shopify’s commerce engine for a brand of handmade leather shoes.

Context
SABAH makes leather shoes by hand, one pair at a time, with expert craftspeople in East Turkey and West Texas. Its customers come back for the quality, the versatility and a steady rhythm of new collections.
Challenge
A craft brand with frequent collection drops needs a storefront as distinctive as its shoes. A standard theme could not deliver the motion, layout freedom and feel the brand wanted.
Approach
We built a custom frontend on top of Shopify, keeping Shopify’s checkout, catalog and operations while giving the brand full control over layout, animation and storytelling.
What we built
Design
- Custom storefront design
- Collection and product storytelling
Development
- Headless Shopify architecture
- Custom frontend with rich motion
- Shopify catalog and checkout integration
Launch
- Cross-device QA
- Go-live support
The store



Outcome
A distinctive, fast storefront that matches the craft of the product, with Shopify running commerce behind the scenes.
Live store: sabah.am

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