Black Friday’s here! By now you have your shop established, your offers placed and everything in order. But do you know how to attract people to your store? If you don’t promote your offers, no one will know about them and your sales won’t increase. We want to share with you some places where you can promote your offers online for this season.
Facebook Pages and Groups
Focus on building a community of people who interact with you and follow your brand. This will help you have loyal recurring customers. One way to do this is to interact with people through social media, especially niche groups. If you choose the right groups and make sure they focus on your audience, you may find new customers.
Social media ads
This is not completely free. This is a paid promotion. However, you can promote your posts, Facebook page or website for very little money and reach a very specific target that will be interested in your products.
There are many forums where you can promote your products. Consider what your star product will be and then concentrate on it. Gottadeal.com has a specific section for Black Friday that many people visit.
Websites like RetailMeNot and Groupon are some of the favorites when looking for a great discount or coupon. You can also offer free delivery or “buy 1 and get 1 for free”.
Events on Facebook
Host an event on Facebook and invite as many people as you can. This will give you new visibility for your store and its products.
Find blogs related to the industry you are in and offer as a guest or find a good entry on your blog and make a comment not only promoting your services but saying something that will give added value to people who read it. They will be grateful for your comments and will probably visit your website in response.
Here you can find the right niche for your products. Become an active user and establish a history of activities to be taken more seriously.
Yahoo Answers and Quora
These are online search platforms where people ask any kind of questions and you can answer them. Make sure you don’t spam or fill in answers with a lot of links, as these platforms will block your answers.
Live videos tend to reach more people than normal messages. Be creative and invite some influencer or micro influencer people to be part of your videos.
Other social media
Don’t forget LinkedIn, YouTube and Pinterest. Brands tend to focus on big social media platforms like Facebook, Twitter and Instagram, but there are tons of other social media platforms where you can reach different audiences.
Google and Bing places
Even if you have a small business, these are free promotional tools that you should take advantage of.
This is a huge directory of websites, applications and devices. Just make sure your product meets the requirements before you submit it.