E-commerce Marketing / Email & SMS Marketing

Increase retention rate

Email and SMS marketing that grows repeat revenue.

Your list is the one channel you own. Our team builds the automated flows and campaign calendar that turn first orders into repeat customers, using Klaviyo and similar platforms.

Custom quotes · book a call or email the team

Flows

Core flows we build

Automated flows run in the background and reach customers at the moments that matter.

Welcome

Introduces your brand and first-purchase offer to new subscribers.

Browse & cart recovery

Reminders for shoppers who viewed or left items behind.

Checkout recovery

Follow-up for abandoned checkouts.

Post-purchase

Thank-you, how-to and review requests after an order.

Replenishment

Reminders timed to when products run out.

Win-back

Re-engages customers who haven’t bought in a while.

Campaigns

Campaign calendar

Planned sends around launches, seasons and promotions, segmented so each customer gets relevant messages.

Planning

A monthly calendar agreed with you.

Segmentation

Messages by behaviour, value and lifecycle stage.

Testing

Subject lines, offers, timing and content tested continuously.

Deliverability

Great emails don’t matter if they land in spam. We protect your sender reputation.

Authentication

SPF, DKIM and DMARC set up correctly.

List hygiene

Regular cleanup of unengaged contacts.

Sending

Volume and frequency managed by engagement.

Compliance

SMS consent & compliance (CASL, TCPA, GDPR)

SMS and email require proper consent. We set up opt-ins and records to fit each market you sell into.

Canada

CASL consent and unsubscribe requirements.

US

TCPA rules for SMS consent and timing.

Europe

GDPR consent and data handling.

Cart recovery works best alongside Shopify CRO. Read our guide to AI marketing automation for e-commerce.

See all e-commerce services

Related services

Pairs well with.

Loyalty & Subscriptions

Loyalty, referral and subscribe-and-save programs that raise lifetime value.

Explore →

Shopify CRO

Research-led A/B testing and UX experiments that lift conversion rate.

Explore →

Shopify Store Optimization

Speed, apps, theme, search and technical SEO for Shopify stores.

Explore →

All e-commerce services

See every service across acquisition, conversion and retention.

Explore →

FAQ

Which email flows should every store have?

At minimum: welcome, browse and cart abandonment, checkout abandonment, post-purchase and win-back. Replenishment flows help for consumable products.

Klaviyo or Shopify Email?

Shopify Email suits simple needs. Klaviyo offers deeper segmentation, flows and reporting, which most growing brands need. We recommend based on your size and goals.

Is SMS worth it?

For many brands it is a strong channel for timely messages, but it costs more per send and needs explicit consent. We test it alongside email and keep it focused.

How do consent rules differ in Canada, the US and Europe?

Canada’s CASL requires consent and clear identification for commercial messages, the US TCPA sets strict rules for SMS consent, and Europe’s GDPR governs consent and personal data. We build opt-ins to meet each. This is not legal advice; confirm with your counsel.

Next step

Grow profitably. Let’s talk.

Founded in 2017, serving brands across Canada, the US & Europe. Every engagement is scoped to your store, margins and goals; results depend on product, offer, market and spend, and are never guaranteed.